Privacy Policy

Beaches Lash Co

Last updated: 6 November 2026

1. Introduction

At Beaches Lash Co, we respect your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit our website, book an appointment, receive our beauty services or communicate with our team.

We aim to handle personal information responsibly and in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles where applicable.

Our website is www.beacheslashco.com.au.

2. Information We Collect

We may collect the following types of personal information:

Personal details: Your name, email address, telephone number and contact information.
Appointment information: Booking history, appointment preferences, selected treatments and relevant customer notes.
Treatment information: Consultation forms, allergy information, skin sensitivities, relevant medical information and treatment history where necessary to safely provide our services.
Payment information: Transaction details, deposits, payment confirmations and purchase history. Payments may be processed by third-party payment providers.
Photographs: Before-and-after treatment photographs, where appropriate and with relevant consent.
Website information: IP addresses, browser information, website interactions, cookies and advertising-related data.

We only seek to collect information reasonably necessary for our business operations and the services we provide.

3. How We Collect Information

We may collect personal information when you:

Book an appointment through Fresha or another booking channel.
Complete a consultation or treatment consent form.
Visit our website or submit an online enquiry.
Contact us by telephone, email or social media.
Purchase a treatment, product or gift voucher.
Subscribe to our marketing communications.
Participate in a promotion or competition.
Attend an appointment at one of our salons.

We may also receive relevant information from third-party service providers involved in managing appointments, payments and customer communications.

4. How We Use Your Information

We use personal information to:

Schedule, confirm and manage appointments.
Provide professional beauty treatments and personalised consultations.
Maintain relevant treatment and customer records.
Process payments, deposits and refunds.
Communicate appointment reminders, booking changes and service updates.
Respond to customer enquiries, feedback and complaints.
Improve our services and customer experience.
Send promotional communications where permitted by law.
Analyse website performance and advertising effectiveness.
Meet applicable legal, regulatory and recordkeeping obligations.

We do not sell customer personal information.

5. Appointment Booking and Fresha

Beaches Lash Co uses Fresha as an online appointment booking and salon management platform.

When you book an appointment, relevant personal information may be collected and processed through Fresha to manage your booking, appointment history, customer profile and communications.

Fresha operates under its own privacy and security practices. We encourage customers to review Fresha's Privacy Policy to understand how it handles personal information.

6. Website Cookies and Google Advertising

Our website may use cookies and similar technologies to improve website functionality, understand visitor behaviour and measure advertising performance.

We may use services including Google Ads and Google Analytics to:

Understand how visitors find and interact with our website.
Measure the effectiveness of our advertising campaigns.
Identify which advertisements generate website visits, enquiries and bookings.
Deliver relevant advertising to potential customers, including remarketing where enabled and permitted.

Google and other advertising providers may collect information through cookies, pixels and similar technologies in accordance with their own privacy policies.

Visitors can manage cookies through their browser settings and adjust Google advertising preferences through Google's Ads Settings.

Where required, we seek appropriate consent before using non-essential cookies or advertising technologies.

7. Marketing Communications

We may contact customers with relevant information about our services, promotions, special offers and salon updates where we have permission or are otherwise legally permitted to do so.

Customers can unsubscribe from marketing emails using the unsubscribe link provided or contact us directly to request removal from marketing communications.

Unsubscribing from promotional messages will not prevent essential appointment-related communications.

8. Sharing Personal Information

We may share personal information with trusted service providers where reasonably necessary to operate our business.

These may include:

Appointment booking and salon management providers, including Fresha.
Payment processing providers.
Website hosting and technology providers.
Email and customer communication platforms.
Advertising and analytics providers, including Google.
Professional advisers or regulatory authorities where required by law.

We take reasonable steps to ensure that personal information is handled appropriately when working with third-party service providers.

We do not disclose personal information to unrelated third parties for their independent marketing purposes without appropriate permission.

9. Storage and Security

Beaches Lash Co takes reasonable steps to protect personal information against misuse, interference, loss, unauthorised access, modification and disclosure.

Personal information may be stored in secure digital systems operated by Beaches Lash Co and our service providers.

Access to customer information is limited to authorised personnel who require it for legitimate business purposes.

While we take reasonable precautions to protect customer information, no electronic storage or transmission system can be guaranteed to be completely secure.

We retain personal information for as long as reasonably necessary for our business purposes or as required by applicable laws. Information that is no longer required will be securely deleted or de-identified where appropriate and legally permitted.

10. Sensitive Information and Treatment Records

Certain beauty treatments may require us to collect information relating to allergies, skin conditions, sensitivities, medications or other relevant health matters.

This information is collected where reasonably necessary to assess treatment suitability, minimise risks and provide appropriate services.

We seek consent where required before collecting sensitive information and restrict its use to appropriate purposes, including safe treatment delivery and relevant legal obligations.

11. Overseas Disclosure

Some third-party technology, booking, website hosting, payment and advertising providers may store or process personal information outside Australia.

Where overseas disclosure occurs, we take reasonable steps to manage personal information in accordance with applicable Australian privacy requirements.

The countries involved may depend on the service providers and their current hosting and processing arrangements.

12. Accessing or Correcting Your Information

Customers may request access to personal information we hold about them or ask us to correct information that is inaccurate, incomplete or outdated.

To make a request, please contact:

Email: hello@beacheslashco.com.au

We may need to verify your identity before processing a request to protect customer privacy.

We will respond within a reasonable timeframe and explain if any lawful restriction applies.

13. Privacy Complaints

If you have concerns about how Beaches Lash Co has collected, used or handled your personal information, please contact us at:

Email: hello@beacheslashco.com.au

Please provide details of your concern so we can investigate and respond appropriately.

We aim to acknowledge and resolve privacy complaints within a reasonable timeframe, generally within 30 days.

If you are dissatisfied with our response, you may be able to contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

14. Third-Party Websites

Our website may contain links to third-party websites, including online booking platforms, social media platforms and payment providers.

These websites operate under their own privacy policies. Beaches Lash Co is not responsible for the privacy practices of independently operated third-party websites.

We encourage customers to review the relevant privacy policies before providing personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business operations, technology, service providers or legal obligations.

The latest version will be published on our website with an updated revision date.

16. Contact Us

For questions about this Privacy Policy or how we handle personal information, please contact: